A solid background on SEO gives you an edge in this modern business world, where marketing is of topmost importance. Many businesses, in fact, are enrolling their marketing staff in corporate SEO training in Hong Kong to increase their competence. The thing is not everyone can afford training. For an independent marketer, SEO training courses can be quite expensive. Fortunately, there are free resources one can use to learn SEO on their own, at their own pace, and most importantly, without spending a single cent. All you need is an internet connection to access these resources.
How to learn SEO for free
You can find a good number of online resources that you can access for free. One good example is Moz, formerly known as SEO Moz. Its learning center section is popular for its wide range of SEO-related content. For people with zero to little knowledge on search engine optimization, Moz’s guide for beginners is an absolute must-read. The site also caters to practitioners, providing them in-depth discussions on Google algorithms and other expert views on various digital marketing approaches.
Search Engine Land is another trusted resource. Backed by experienced SEO and digital marketing professionals, the site offers complete guides to SEO processes and methodologies. Their content is divided into chapters, providing learners with a step-by-step guide to learning the ropes of SEO all the way to the pro level.
Google, the biggest search engine, is unsurprisingly a great source of information on SEO. As they set the standards on search rankings, they share great insights and guides on how to properly optimize websites. Their Search Central, in particular, is a go-to place if you want to have advanced knowledge on SEO. They also regularly post news and updates on the SEO climate.
These are only some of the best online resources available to you. If you are the type of learner who prefers learning on your own and with zero assistance from a teacher or lecturer, these resources are for you. Otherwise, you must enroll in an SEO training program.